Who ranks, what merchants complain about, and whether the niche is growing — read from our own daily crawl of the Shopify App Store.
Apps in niche
162
30-day growth
0.9%
Leader
Shopify Messaging
Leader share
20.7%
as of 13 November 2026
Klaviyo: Email Marketing & SMS
Klaviyo is a leading email and sms marketing app for Shopify. Improve your marketing ROI with our templates to deliver personalized email and sms campaigns.
TxtCart AI: SMS Marketing
Grow sales with TxtCart for Shopify. Recover abandoned carts, send SMS campaigns, automate flows, and grow your list with AI-powered text marketing.
YSMS ‑ SMS Marketing
Boost Shopify sales with YSMS automated SMS marketing. Recover abandoned carts, send targeted campaigns, and track ROI. Pay-as-you-go pricing. Try free today!
Mailchimp Email SMS Marketing
Sync customers, products, and order data to grow customers with Mailchimp automated emails and SMS, retargeting, and customer win back automations.
Yozo: Email,SMS, CX AI Agent
AI full-stack marketing agent for Shopify stores—autonomously runs campaigns, optimizes listings, recovers carts and converts traffic into revenue
Brevo PushOwl: Email,Push,SMS
Get Brevo’s Email Marketing, Web Push Notifications, & SMS Marketing Suite for Shopify- with powerful features like pop ups, newsletters, back in stock, & more!
Shopify Messaging
Create customized email, SMS, and WhatsApp campaigns all in one place. Use Sidekick to personalize emails to match your brand, or choose from ready...
Omnisend Email Marketing & SMS
Omnisend is the Shopify email marketing app for email, SMS & popups, used by 100K+ brands. Create AI campaigns in ChatGPT or Claude via MCP and sell more.
CWILL Back in Stock Notify Me!
Out-of-stock products shouldn’t mean lost sales. CWILL Back in Stock helps merchants recover lost sales with customizable back-in-stock campaigns ...
Sender Email Marketing & SMS
Email marketing built for Shopify stores: abandoned cart, welcome, and winback flows, plus SMS and popups. Free for 2,500 subscribers; no card required.
The top three themes across 174 low-star reviews in this niche — grouped from our own corpus, every theme carries a real quote.
poor customer support
32% of complaints
“NO ONE is available on chat”
billing after uninstall
26% of complaints
“I was charged for the month I didn't use the service and am yet to receive the refund.”
deliverability and bugs
23% of complaints
“emails weren't being sent to my customers.”
Clustered on 18 September 2026.
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